SERVICES
01
ALL CHANNEL
USER ACQUISITION
Awarded as Premium Partners in China by Facebook and Google for 5 years, PLAYNEXX has been proven to be a leading mobile game publisher. With over 50 people marketing team of well-experienced ad creative designers and ad campaign managers, we can grow your game users globally at a massive scale with all media channels, including Facebook, Google, TikTok, Unity, AppLovin, ironSource, Vungle, etc.
ONE SDK FOR ALL WITH POWERFUL BI SYSTEM
PLAYNEXX has been utilising our self-developed BI system to precisely calculate the user-level value to optimise our campaign performance. Now we can offer this powerful data insight, tracking, monetisation, and game analytics to our partners with just one SDK.
02
03
ONE-STOP
MONETISATION SOLUTION
PLAYNEXX is the first casual game publisher in China to use Facebook’s Bidding solution for in-game ads monetisation. We have developed our in-house mediation and integrated the header bidding within our waterfall solution, which ensures competitive eCPM for your in-game ads.
ABOUT
WE ARE
Awarded as the premium partner of Facebook and Google, PLAYNEXX has been publishing our own puzzle games since 2016 and started looking for external developer in 2020.
Our portfolio consists of more than 30 popular game titles with our focus on Casual Games* with over 50 million monthly active players in globe.
*[Casual Games]: in our own definition, it refers to the casual game with classic core gameplay, which are usually categorised into the game genres of PUZZLE, BOARD, CASUAL, ARCADE, and CARD on Google Play or App Store.